Surprise, There Will Be Halo 3_ ODST Midnight Launches

Published: January 01, 0001 Reading Time: Approx. 8 mins

GameStop announced today that 3,600 stores in the United States will be holding midnight openings for the latest Halo title, Halo 3: ODST. There’ll be trivia, give-aways, blah blah blah. Wondering how long until [[link]]

retailers find [[link]] out that most of these things aren’t worth the wages it costs them to [[link]] staff the store throughout the night. That and

the fact a lot

of gamers are growing numb to the “novelty”. I mean, if Madden and Quantum Solace can get midnight openings, it’s a good sign the marketing team needs to think of something new.

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